Our Brand Promise:

DENNIS makes school uniforms easy.

Our Mission: To make it easy for schools to design and maintain best-in-class uniform programs that meet their goals and values, while providing families with seamless shopping experiences for high quality and comfortable uniform products that students deserve.

Watch our video!

What we value

Simplicity. Trust. Focus. Reliability. Leadership.

These core values encompass everything we’ve worked towards over the last 100 years – quality products, helpful customer service, industry-leading performance, convenient shopping options, and the most experienced, dedicated team of school uniform experts in the world.

We value:

Simplicity

How we live it: Make It Easy.

Our goal is to reduce the stress of uniform shopping by making every step as easy as possible!

We value:

Trust

How we live it: Earn Trust.

We earn trust by being sincere, honest, professional, transparent, consistent, and friendly in all we do.

We value:

Focus

How we live it: Dedicated To Our Core.

We keep our focus on doing one thing — school uniforms – better than anyone else.

We value:

Reliability

How we live it: Quality You Can Depend On.

Being truly best-in-class means paying attention to every detail, so we can deliver quality products and satisfaction to our customers.

We value:

Leadership

How we live it: Listen. Learn. Lead.

We listen to our customers, so we can learn, adapt, and deliver better services, products and ways of shopping for uniforms.

Our History:

DENNIS Uniform is turning 100!

We’re thrilled to be celebrating a century in the school uniform business in 2020, and we can’t wait to spend the next 100 years continuing to make school uniforms easy for schools, families & students alike.

Follow our celebration on Instagram!